The Crouches began their work at the Macedonia Church of God in Christ in Val Verde CA, preaching at local jails, hospitals and drug rehabilitation programs and on television and radio. In addition, the Crouches were also active in high school and college ministries.
In 1951, Benjamin J. Crouch founded Christ Memorial Church in the garage of a small group of San Fernando Valley parishioners. The church grew to a membership in the hundreds and attracted international attention for its exuberant, spirited services, including the gospel singing of multiple Grammy-winner Andrae Crouch and his Grammy-winning twin sister, Sandra Crouch.
Within the Church of God in Christ, Crouch was the founder and presiding prelate of Southern California's Metropolitan Ecclesiastical Jurisdiction. In May, 1983, he was consecrated a Bishop.